• en

Project Management: How Do You Skate to Where the Puck is Going? A TSIA Blog

by Mark Robinson

Ice hockey star Wayne Gretzky famously said, “I skate to where the puck is going, not where it has been.” It’s a popular quote because it vividly illustrates something that everyone wants to do, but may not understand how. In a recent blog for TSIA, I discuss how to do this in a services business.

n the blog, which is linked to a presentation I gave at TSW called “From knee-jerk to strategic decisions – KPIs v Trends”, I recommend moving the emphasis from the snapshot data presented by KPIs, to working out the longer-term trends.

Identifying trends and then working out the speed at which they are unfolding is key. Working out the timing of the trend in your business will deliver significantly greater profitability. That is what enables you to reach the point where the puck is going at the right time.

But the people in your business will still have to take the decisions. At the end of the day, there is no credit for spotting trends. You need to respond to them, and responding better will greatly improve business performance.

Read the full blog